During December 16-17, 2023, at My Dinh Stadium – Hanoi, Hyundai Thanh Cong treated customers and consumers to impressive and unique experiences through the Hyundai Experience Day (HED) 2023 event.

This event is not only an opportunity to explore and test drive Hyundai’s diverse range of cars, including sedans, SUVs, MPVs, and electric vehicles, but also a colorful and creative entertainment and experience event.

Experience all Hyundai models in Vietnam

Participants had the opportunity to visit unique exhibition areas where Hyundai models were displayed in an elegant and impressive manner. It was not only about admiring the vehicles, but also about experiencing the power and premium safety features of Hyundai cars through various special test activities. In particular, the HTRAC feature was presented directly on simulated terrains, providing excellent driving experiences for car enthusiasts.

Gymkhana racing with Elantra N-Line and Elantra N

For sports car enthusiasts, the program offered impressive experiences at the Elantra Gymkhana Championship. This was considered the highlight of the event, allowing those who truly love and have driving skills to demonstrate their abilities, which cannot be achieved under normal traffic conditions.

Participants had the opportunity to experience the racetrack set up by experts, along with the Elantra N-Line and Elantra N – the high-performance versions of the Elantra. They could experience the speed, agility, and distinctive power of Hyundai’s top-selling sedan.

Official introduction of Hyundai Venue

An outstanding highlight of the event was the surprise appearance of the Hyundai Venue during the outstanding EDM music night. Hyundai Venue was introduced with two versions priced at 539 and 579 million VND, with superior power in its segment thanks to the 1.0 Turbo engine with 120 horsepower, along with a range of modern equipment. The highlight of this A-SUV model was its introduction in a vibrant and colorful atmosphere witnessed by thousands of young audiences, the target customers of this car segment.

Appearing alongside female rapper Phao, Hyundai Venue promises to make a breakthrough in its segment as well as the entire Vietnamese automobile market in the last period of the year.

Star singers performing with “exuberant” cars

The EDM music night was an important part of the event, with famous singers performing alongside the entire range of Hyundai cars in Vietnam. The combination of music and car design brought a vibrant and attractive atmosphere to thousands of young audiences.

The audience enjoyed a unique audio and light feast, listened to “sweet words” with Lyly, experienced the excitement of “Two Minutes Longer” with Phao, walked with “Side by Side” with Trong Hieu, and indulged in “Soulmates” with Karik. All of these created an explosive and colorful music night.

Interesting experiences at accessory booths, playgrounds, and eateries

Hyundai Experience 2023 also brought interesting experiences at accessory booths, playgrounds, and eateries. Customers had the opportunity to shop for genuine accessories and even explore high-quality accessories such as BC Racing shock absorbers, 3M window films, or genuine Shell lubricants. In addition, participants could enjoy delicious food and participate in a variety of entertainment activities. Especially, children had their own kidzone area with exciting games such as statue painting or origami folding.

Hyundai Experience Day 2023 was not only a test drive event for cars, but also a journey to connect consumers with Hyundai Thanh Cong through technology, music, and culture. It was also a token of gratitude, a gift that Hyundai Thanh Cong Vietnam wanted to give to customers who have supported them during this period of time.

Thai Son (Tuoitrethudo)

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