Introducing the Toyota Crown Signia 2024 – The Upcoming Competitor to Hyundai Santa Fe and Kia Sorento, Replacing the Venza

The Toyota Crown Signia 2024 is expected to hit the US market in the upcoming summer as planned.

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Toyota introduced the Crown Signia, also known as the Toyota Crown Estate in Japan, alongside the new generation Camry at the Los Angeles Auto Show. The Crown Signia is one of four variants of the new Toyota Crown.

The Toyota Crown Signia 2024 was unveiled at the Los Angeles Auto Show 2023.

This is the second version of the new Toyota Crown lineup to be offered in the US, following the debut of the Crown Crossover in 2022. The Toyota Crown Crossover serves as a replacement for the Avalon in the US market, while the Toyota Crown Signia replaces the mid-size SUV Venza.

Exterior Design of the Toyota Crown Signia 2024

Compared to the concept version introduced in Japan last year, the Toyota Crown Signia 2024 carries a similar exterior design. The model features Toyota’s new design language, seen in the Toyota Prius and Camry 2024.

Narrow upper grille on the front of the Toyota Crown Signia 2024.

The standout feature of the Toyota Crown Signia 2024 is its shark front design. The car boasts a narrow upper grille positioned between two slim LED daytime running lights. The radar box, used for advanced ADAS driving assistance features, is placed in the middle of the grille.

Close-up of the front design of the Toyota Crown Signia 2024.

The car features a half-covered grille and color-matched body, reminiscent of the new-generation Lexus RX. Its compact headlights sit below the LED daytime running lights. Additionally, the Toyota Crown Signia 2024 boasts a wide inverted trapezoidal center air intake on the front bumper.

Gunmetal gray 21-inch wheels of the premium version.

Rear view of the Toyota Crown Signia 2024.

The Toyota Crown Signia has the Toyota logo instead of the Crown brand logo on the front.

The Toyota Crown Signia 2024 flaunts prominent raised creases near the window sill, a low roof that exudes a sportier vibe compared to traditional SUVs, 19-21-inch wheels, a sloping rear end, and slender taillights with a continuous design. Glossy black exterior details such as front/rear bumper trim, wheel arch moldings, and door trims further accentuate the car’s aesthetic. Unlike its Japanese counterpart, the Toyota Crown Signia SUV doesn’t feature the Crown brand logo on the front and rear.

Interior Design of the Toyota Crown Signia 2024

Despite its spaciousness, the Toyota Crown Signia 2024 comes with a 2-row, 5-seat interior. The car’s rear seats can be folded 60:40, allowing for the transportation of items up to 2 meters long, surpassing the cargo bed of the Ford Ranger.

Spacious rear seats of the Toyota Crown Signia 2024.

Folding rear seats provide a large luggage compartment.

The car’s interior space mirrors that of other Toyota Crown variants. The dashboard boasts a logical and user-friendly design. Toyota opted to retain mechanical buttons for adjusting common features such as audio, air conditioning, and driving modes.

Interior of the Toyota Crown Signia 2024.

In the US market, two versions of the Toyota Crown Signia will be available: XLE and Limited. The standard XLE version includes a digital instrument cluster and a 12.3-inch center touchscreen that supports wireless Apple CarPlay/Android Auto. It also features power-adjustable front seats, fabric seats, a leather-wrapped heated steering wheel, power trunk lid, a 6-speaker sound system, wireless phone charging, and 5 USB ports.

The Limited version adds leather seats, heated/ventilated front seats, heated rear seats, a fixed panoramic sunroof, digital rearview mirror, and a JBL Premium Audio 11-speaker sound system.

In addition to the TNGA-K platform, the Toyota Crown Signia 2024 is equipped with soundproof glass and an engine bay cover made of noise-reducing material. These features ensure a quiet interior space for the car.

Engine of the Toyota Crown Signia 2024

Following the current trend in the Toyota lineup, the Crown Signia exclusively adopts a hybrid powertrain. The car is powered by a 2.5L 4-cylinder gasoline engine paired with two electric motors, producing a combined output of 243 horsepower. The engine is mated to an e-CVT transmission and offers 4-wheel drive. The drivetrain can distribute up to 80% of the power to the rear wheels when needed to minimize front-wheel slippage and reduce head toss. According to Toyota, the mid-size SUV has an approximate average fuel consumption of 6.53 liters per 100 km.

The Toyota Crown Signia 2024 is equipped with a hybrid powertrain.

The car offers five driving modes including Normal, Eco, Sport, Eco, and EV. The EV mode allows for short-distance all-electric driving.

Safety Features of the Toyota Crown Signia 2024

In addition to convenience, the Toyota Crown Signia 2024 comes equipped with numerous advanced safety features thanks to the Toyota Safety Sense 3.0 package. These features include lane departure warning, lane-keeping assist, pedestrian detection, automatic headlights, and 8 airbags.

Furthermore, the optional Advanced Technology package adds low-speed (Traffic Jam Assist), lane change assist, and a 360-degree camera system to the car.

The Toyota Crown Signia 2024 is expected to be available for sale in the US market in the summer of the following year. Pricing details have yet to be announced.

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