ES6 SUV “slumps behind” as Nio’s vehicle sales continue to drop in November

In November, Nio accomplished a remarkable feat by delivering a total of 15,815 vehicles in China. Although there was a marginal decline of 0.72% compared to October, the year-on-year growth of 12.56% demonstrates the undeniable success of Nio in expanding their market presence.

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Nio has recently released its sales figures for November 2023. Despite a slight decrease compared to the previous month in 2023, the sales numbers were higher than the same period last year.

In November, Nio delivered a total of 15,815 vehicles in China, which is a decrease of 0.72% compared to October and an increase of 12.56% compared to the same month last year.

Out of the total vehicles delivered, 10,545 were electric SUVs and 5,414 were electric sedans. While Nio did not provide specific details about the models, it is known that the ES6 SUV and ET5/ET5T sedan/station wagon are among the top-selling models.

SUV ES6 “carries the weight” but Nio’s car sales still declined in November

As of the current date, Nio has delivered a total of 142,026 vehicles in 2023. Nio initially aimed to double its sales volume in 2022 and deliver 250,000 vehicles in 2023. The cumulative total of Nio vehicles delivered reached 431,582 as of November 30, 2023.

For comparison, Xpeng sold a record of 20,041 electric vehicles in November, an increase of 0.19% compared to October and a significant 245% increase compared to the same month last year. Li Auto also delivered a record of 41,030 vehicles, with a 1.5% increase compared to October and a remarkable 173% increase compared to last year.

As part of its year-end sales push, Nio has announced various incentives for customers purchasing Nio vehicles in December. These include 30 free battery swaps and 5,000 yuan ($705) for accessories. The package also offers one year of free registration for the NOP+ (Navigate on Pilot) autonomous driving system. Customers only need to pay a non-refundable deposit before December 31.

In November, Nio expanded its Power Swap Stations (PSS) by adding 138 new stations, bringing the global total to 2,217. Out of these, 2,188 are located in China and 29 in Europe. Nio aims to have 2,300 exchange stations in China by the end of 2023. Initially, the target was 1,800, but Nio revised it to 2,300. In Europe, the initial target was 120 exchange stations by 2023, which was later changed to 80, and the latest target is 30. Additionally, Nio has reached a milestone of providing 33 million battery swaps in China.

Furthermore, Nio opened 16 new showrooms in November, bringing the total to 142 Nio Houses and 320 Nio Spaces in China and Europe. The company also operates 20,383 charging poles in China, making it one of the largest high-voltage system providers in the country.

In its latest demonstration of technological prowess, Nio shared a video showcasing their autonomous driving vehicle performing a battery swap. This feature, called Power Swap on Pilot (PSP), is available in Banyan cockpit systems 2.0.8 and above in China. When activated, Nio’s vehicle will automatically find an exchange station and swap the battery, and it can also queue if the battery station is occupied. However, it’s important to note that not all battery swap stations support this feature, as hardware upgrades are required.