Hyundai Experience Day (HED) 2023 took place at My Dinh Stadium in Hanoi on December 16-17, 2023. This event offered the opportunity to explore and test drive a wide range of Hyundai vehicles, including sedans, SUVs, and electric cars, while also providing a vibrant and innovative entertainment experience.
The highlight of the event was the Elantra Gymkhana Championship, where true car enthusiasts demonstrated their driving skills. Participants had the chance to experience a race track specially set up by experts, alongside the Elantra N-Line and Elantra N – the high-performance versions of the Elantra.
The Elantra Gymkhana Championship held during the event
In addition, the HTRAC feature was showcased on simulated terrains at the event, providing an exceptional driving experience for car enthusiasts.
Another highlight of Hyundai Experience Day 2023 was the introduction of the small SUV model, Venue, accompanied by a special EDM concert. In Vietnam, this model has 2 versions and is priced between 539 and 579 million VND. The car is equipped with a turbocharged 1.0L gasoline engine with a maximum output of 120 horsepower, along with a range of outstanding convenience features.
Hyundai Venue appearing in the EDM concert
In addition to the Venue, the EDM concert also featured popular singers such as Lyly, Phap, Trong Hieu, and Karik, performing alongside the entire lineup of Hyundai cars in Vietnam. The combination of music and car design created a vibrant and captivating atmosphere for thousands of young audiences.
A lively and colorful EDM concert was a highlight of Hyundai Experience 2023
In addition, Hyundai Experience 2023 also featured accessory booths, amusement areas, and food stalls. This provided customers with the opportunity to purchase genuine accessories at the event. Customers could also explore high-quality accessories such as BC Racing shock absorbers, 3M window film, or genuine Shell lubricants.
The accessory booth at Hyundai Experience 2023
Overall, this event was not just a test drive event for Hyundai cars, but also a journey to connect consumers with Hyundai Thanh Cong through technology, music, and culture.