On the homepage of Ford Vietnam, the listed price of the large SUV model Explorer has been adjusted. Specifically, the price of the Ford Explorer is now only 1.999 billion VND, a reduction of up to 440 million VND compared to before.
This is not the first time this large-size SUV model has been reduced by nearly half a billion VND. In January 2024, the Ford Explorer was also listed at a price of 1.999 billion VND to clear remaining inventory.
With the new listed price, the Ford Explorer will narrow the gap compared to its competitor, the Hyundai Palisade. The Korean rival of the Ford Explorer currently has a listed price ranging from 1.469 – 1.589 billion VND.
In addition to the Explorer, Ford does not apply any discount program for other models. Instead, Ford models such as the Territory, Everest, and Ranger are only offered with up to 3 years of physical damage insurance.
The fact that the Ford Explorer has been reduced in listed price is completely opposed to the years when this model was frequently “sold with additional fees” at dealerships. There were times when customers had to pay an extra hundred million VND to receive the car early.
The price reduction of the Ford Explorer is still not the highest in the current Vietnamese market. Previously, Mercedes-Benz announced a discount program for a series of 2022-produced models (VIN 2022) with the highest discount of up to 719 million VND.
The Ford Explorer is not a high-selling model in the Vietnamese market. Throughout 2023, Ford sold 320 Explorer units to Vietnamese customers, a decrease of 61.3% compared to 2022, and ranked among the top 10 slowest-selling cars in the market. The presence of a new rival, the Hyundai Palisade, puts even more pressure on this SUV model from the US. In the last 3 months of 2023 alone, the Hyundai Palisade achieved a cumulative sales of 413 units, surpassing the Ford Explorer.
The new listed price will help increase the competitive edge of the Ford Explorer against its competitor, the Hyundai Palisade
The Ford Explorer impresses Vietnamese customers with its muscular American-style design and spacious 7-seat interior. In addition, the interior of the car is also quite convenient with features such as a floating 8-inch touchscreen, SYNC 3 entertainment information system, Bang & Olufsen 12-speaker sound system, 10-way power-adjustable driver’s seat, digital dashboard, panoramic sunroof, heated steering wheel, entertainment screen for the second-row seats,…
The “heart” of the Ford Explorer is the EcoBoost 4-cylinder turbocharged petrol engine with a capacity of 2.3L, a 10-speed automatic transmission, and 4-wheel drive system. The engine delivers a maximum power of 297 horsepower at 5,500 rpm and a maximum torque of 431.5 Nm at 2,500 rpm.
In addition, this large-size SUV model also has the Ford Co-Pilot 360 technology package with many attractive features such as a 360-degree camera, collision warning, emergency brake support, blind-spot warning, cross-traffic alert when reversing, lane departure warning, lane-keeping assistance, and active cruise control system.
[CAR REVIEW] Hyundai Palisade 2023 Coming to Vietnam: “Worth Every Penny”
According to the plan, Hyundai will bring the Palisade – the brand’s largest and most expensive 3-row SUV – to Vietnam in 2023. How does the Palisade stand out compared to its rivals, the Ford Explorer and Volkswagen Teramont, which have already entered the Vietnamese market? Readers are invited to refer to reviews of this vehicle in foreign markets.
Hyundai Palisade 2024 Debuts in Australia: Upgraded Features, Starting at $42,458
The 2024 Hyundai Palisade has recently received an update in the Australian market. The upgrades for the 2024 Palisade are modest, but users will be pleased to know that the vehicle has been equipped with some new features, including the sleek new Calligraphy Black Ink edition.
[Quick Review] Ford Territory: A Powerful Competitor to Tucson, Corolla Cross
After much anticipation, the long-awaited successor to Escape, the all-new Ford Territory, has finally arrived in the Vietnamese market. With its arrival, it poses a threat to popular contenders such as Tucson, Sportage, HR-V, and Corolla Cross.
Subaru Forester 2025 unveiled: Controversial design similarities to Toyota RAV4 and Ford Explorer
The design of the 2025 Subaru Forester is criticized for being lacking personality, lacking uniqueness, and borrowing too many styling cues from other models such as the BMW X1, Toyota RAV4, and Ford Explorer.
