Since the new-version debut in 2022, Ford Everest has always had steady sales. In 2023, Ford Everest sold nearly 10,000 vehicles, up 43% compared to 2022. In the first quarter of 2024 alone, this model accounted for more than 50% of the market share, and in March alone, this model sold 899 vehicles, more than the combined total of the other models in the segment. Despite no significant promotions in March, Ford Everest’s sales still increased 2.5 times compared to the same period last month.
This model has just had many changes with the 2024 batch will no longer have the Wildtrak version and adjust some equipment. Ford Everest will no longer have an optional orange exterior color, the Ambiente version will no longer have a brown color, while the 2 Titanium versions will no longer have the brown interior option and the hands-free tailgate. The logo on the side is also removed, inside the car, the cup holder, and the strut bar are cut.
Meanwhile, despite being offered from 50 – 100 million VND, Hyundai Santa Fe only reached 258 vehicles, double the same period last month, and the total sales in the first quarter reached more than 520 vehicles. Toyota Fortuner and Mazda CX-8 have sales of 211 and 202 vehicles, respectively. In addition, Kia Sorento, Mitsubishi Pajero Sport has sales of nearly 40 vehicles. Isuzu mu-X has the lowest sales, only 10 vehicles.
It is predicted that in the near future, the SUV segment will not have many changes until the manufacturers launch new versions for Kia Sorento, Mitsubishi Pajero Sport, or Hyundai Santa Fe.
Son Pham (forum.autodaily.vn)
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