Mazda’s distributor, THACO, has announced attractive discounts on select Mazda models in Vietnam, effective from June 8, 2024. The models included in this offer are the ever-popular CX-5 and CX-8, with price reductions ranging from 10 to 20 million VND.
The 2.0L Premium Active, 2.5L Signature Sport, and 2.5L Signature Exclusive versions of the Mazda CX-5 have been discounted by 10 million VND, now priced at 819 million VND. Meanwhile, both the 2.5L Signature Sport and 2.5L Signature Exclusive variants received a price cut of 20 million VND, resulting in new prices of 939 million and 959 million VND, respectively.
The remaining Mazda CX-5 trims, such as the 2.0L Deluxe, 2.0L Luxury, 2.0L Premium Sport, and 2.0L Premium Exclusive, remain unchanged in price. Their respective price tags are 749 million, 789 million, 849 million, and 869 million VND.
With these adjustments, the Mazda CX-5 now boasts a competitive price range of 749 million to 959 million VND, making it an affordable option in the C-segment SUV market in Vietnam.
The Mazda CX-5 receives a slight price cut, with the top-of-the-line model now priced at 959 million VND.
Moving on to the Mazda CX-8, THACO has applied a uniform discount of 10 million VND across all four versions: Luxury, Premium, Premium AWD, and Premium AWD 6-seater. As a result, the mid-size SUV now has a price range of 939 million to 1.119 billion VND. Similar to the CX-5, the CX-8 presents a cost-effective option in its segment.
| Model | Version | New Price | Old Price | Discount |
| Mazda CX-5 | 2.0L Deluxe | 749 | 749 | 0 |
| 2.0L Luxury | 789 | 789 | 0 | |
| 2.0L Premium Active | 819 | 829 | 10 | |
| 2.0L Premium Sport | 849 | 849 | 0 | |
| 2.0L Premium Exclusive | 869 | 869 | 0 | |
| 2.5L Signature Sport | 939 | 959 | 20 | |
| 2.5L Signature Exclusive | 959 | 979 | 20 | |
| Mazda CX-8 | Luxury | 939 | 949 | 10 |
| Premium | 1,014 | 1,024 | 10 | |
| Premium AWD | 1,109 | 1,119 | 10 | |
| Premium AWD 6-seater | 1,119 | 1,129 | 10 |
New promotional prices for the Mazda CX-5 and CX-8, effective from June 8, 2024 (in million VND).
Mazda isn’t the only brand offering deals; several other automakers in Vietnam, including Honda, Nissan, Mitsubishi, Suzuki, Subaru, and Peugeot, are also running promotional programs and discounts to stimulate sales. In addition to manufacturer incentives, dealerships are also providing their own exclusive offers to attract customers during this relatively sluggish period for the Vietnamese automotive market, which has been subdued since the beginning of 2024.
Come July 2024, domestically produced and assembled vehicles will benefit from a 50% reduction in registration fees, as per a government policy. This initiative is expected to invigorate the Vietnamese automotive market in the latter half of 2024. Mazda, being a prominent brand with local assembly operations, stands to gain significantly from this policy.
In May 2024, Mazda recorded sales of 2,290 units in Vietnam, marking a modest 6.5% increase. The CX-5 continued its dominance as the brand’s best-seller, with 892 units sold, while the CX-8 trailed behind with 175 units delivered.
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