Despite facing numerous challenges, Toyota has maintained fairly stable sales figures and remains the world’s best-selling car manufacturer for the first half of this year.
According to a report by Kyodo News Agency on July 30, Toyota’s global sales for the first six months of 2024 reached 5.17 million vehicles, thus retaining its top position in the automotive industry. Of that total, Toyota and Lexus sold a combined 4.89 million vehicles worldwide. Other member brands, Daihatsu and Hino, sold 210,910 and 59,273 vehicles, respectively.
Volkswagen Group came in second, with sales of 4.35 million vehicles in the first half of 2024, a slight dip from 4.37 million in the same period last year.
Although Toyota’s sales figures remain far ahead of its competitors, they represent a 4.7% decrease compared to last year. Given the context of the Japanese automaker’s struggles with data manipulation scandals, experts consider this performance quite positive.
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Toyota’s domestic sales in Japan plummeted by 32% to 823,595 vehicles.
In China, Toyota’s sales (including Lexus) decreased by 10.8% due to the surge in electric vehicle popularity in Asia’s largest economy.
Conversely, sales in other international markets rose by 3.1% to 4.34 million vehicles, propelled by strong demand in North America and Europe.
Thai Son (Tuoitrethudo)
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