Lexus Cup Enters Its 9th Year as the Most Anticipated Annual Event for Lexus Owners
With the theme “Sense the Moment,” the event goes beyond a mere sports tournament to offer emotional experiences and lasting impressions for each attendee.
Lexus Cup 2024 – An Exclusive Annual Tournament for Lexus Owners
Following the regional qualifiers in the North and South, Lexus Cup 2024 returned with its grand finale at Laguna Lang Co Golf Club, Thua Thien Hue Province, on August 8-9. The participants had a chance to network and practice on the course during the first day before the official competition. The mid-August central coast sunshine did not dampen the golfers’ enthusiastic spirit. Lexus Cup 2024 witnessed exciting contests and golfers pushing their limits, not only for personal achievements but also for the prestigious team awards.
The golfers were divided into three groups: A (HDC 00 – 15), B (HDC 16 – 21), and C (HDC 22 and above). They competed in an 18-hole stroke play format, with awards given to the top three finishers in each group, as well as the Best Gross and Ladies Champion for the female golfer with the best gross score. Additionally, there was a Best Team award for the top-performing team, three technical awards, and two consolation prizes. Notably, this year’s Hole-In-One (HIO) prize was a Lexus ES 250 F SPORT – a boldly designed and powerful car offering an exhilarating and emotional driving experience. After an intense and suspenseful day of competition, the winners were proudly announced, except for the HIO award, which awaits a lucky golfer in the next season.
Each season, Lexus carefully selects internationally accredited and environmentally friendly golf courses to provide the best experience for its customers. Following last year’s success, the Lexus team chose to return to Laguna Lang Co Golf Club. The course, known for its challenging and nature-integrated design, offered diverse terrain and created memorable moments for the participants.
This year’s tournament was again graced by the presence of Mr. Nguyen Thai Duong, Head Coach of the Vietnamese National Golf Team, on the final competition day. His attendance further inspired and motivated the golfers.
Highlights of the Tournament
Apart from the intense competition, the event deeply impressed the attendees with the Lexus brand values, especially the Omotenashi spirit of Japanese hospitality.
“I am delighted to be back at Lexus Cup this year. Through the seasons and rounds, I have experienced the professionalism, class, and, most notably, the dedication and attentiveness of Lexus, which sets them apart from other tournaments.” – shared B.T.H., a two-time Lexus Cup participant.
The first day featured a welcoming party held directly on the golf course, offering an open and liberating experience as guests admired the sunset over the fairways. In contrast, the awards ceremony was an emotional climax, with winners announced in an elegant and refined Lexus-style setting. Guests were also treated to a jazz performance and a unique dining experience featuring Whisky Royal Salute 21 and a special Lexus-inspired menu.
Since its inception, Lexus has relentlessly pursued perfection in product quality, services, and emotional journeys. As it embarks on a new chapter, Lexus continues its mission in Vietnam: “To deliver distinct luxurious experiences for each customer.” Lexus Cup is a remarkable milestone in this emotional journey.
TH (Tuoitrethudo)
