This year’s exhibition features an impressive eight motorcycle and motor brands, including Honda, Yamaha Motor, SYM, UM Motorcycles, Harley-Davidson, Triumph Motorcycles, KTM, and Husqvarna Motorcycles. This is a significant increase from previous exhibitions, as the large-displacement motorcycle market continues to diversify.
Attractive booths with exciting experiences
With the theme ‘Future to the Max’, Yamaha Motor Vietnam presented a vast array of vehicles covering all segments, from scooters to large-displacement motorcycles, electric vehicles, and concept bikes. The Maxi Series dominated the lineup with the most models on display.
Their booth was divided into four distinct areas: Fashionable Ride, Chill Ride, Adventure Ride, and Adrenaline Ride, each with its unique colors and personality.
Yamaha also unveiled two concept models at VMS 2024: Motoroid and Elove, capable of recognizing their owners and transforming, self-driving, and self-balancing without any throttle input. Additionally, the Japanese brand introduced its new MAXi line, including models like the TMAX, NMAX, XMAX 300, NVX, and LEXi 155 VVA ABS.
Honda Vietnam showcased not only their automobile lineup but also a formidable team of two-wheelers at VMS 2024, including large-displacement motorcycles, common motorcycles, and two urban electric motorcycle models: CUV e: and ICON e:.
The motorcycle and motor area added a unique touch to the Honda booth. Every nook and cranny of the motorcycle display space was meticulously designed, showcasing different lifestyles and stories.
Additionally, Cao Viet Nam, a racer from the Honda Racing Vietnam Team, was present to interact and meet with motorsport enthusiasts.
Honda’s large-displacement motorcycle display area was strategically placed between the automobile and motorcycle sections, creating a cohesive link between the different vehicle types. Notable models included the CBR650R and CB650R sportbikes and naked bikes with new E-Clutch technology, as well as the NX500 adventure bike for those who love long-distance travel.
The highlight of Honda’s motorcycle lineup at VMS 2024 was the CBR1000RR-R Fireblade 2024, a premium motorcycle upgraded with electronic throttle technology, high-performance Brembo brakes, and the world’s first Ohlins Smart Electronic Control suspension system. The 1,000 cc engine delivers improved power and torque in the mid-range, resulting in superior acceleration. This sportbike is priced at 1.051 billion VND.
SYM also showcased its models with modern designs and superior features, catering to the diverse needs of its customers. They displayed a total of 12 vehicles, including notable names such as the DRGBT150, MMBCU150, VF185, Wolf, Priti 125, and Tuscany 150…
A gathering of prestigious large-displacement motorcycles
Alongside brands from Japan and Taiwan, European and American large-displacement motorcycle brands also attracted attention with their prestigious lineups.
UM Motorcycles, a motorcycle brand from the USA, chose VMS 2024 as its debut in the Vietnamese market, presenting three lines with a free-spirited and individualistic design aesthetic. Among them, the Renegade Freedom 300cc is positioned as a sports-style cruiser, blending modern aesthetics with a classic cruiser look. The Renegade ST 300cc, on the other hand, falls under the Sport Touring Cruiser category, combining power and sophistication, highlighted by its sleek batwing-style headlight cowl.
At the center of Hall B was an impressive display of motorcycles from Harley-Davidson, Triumph Motorcycles, KTM, and Husqvarna Motorcycles, distributed by the Al Naboodah International Group.
On display were several expensive models that are the dream of many motorcycle enthusiasts, such as the Harley-Davidson CVO Road Glide ST, Road Glide 2024, Triumph Daytona 660, Triumph Bonneville T120, KTM 790 Adventure R, Husqvarna Adventure Touring Norden 901, and Husqvarna Vitpilen 401, to name a few.
Some of these motorcycles even ranked among the most expensive models at VMS 2024, with price tags surpassing many of the automobiles present at the exhibition. For instance, the Harley-Davidson CVO Road Glide ST retails for 2.5 billion VND, while the CVO Street Glide ranges from 2.3 to 2.7 billion VND.
“It’s been a long time since I’ve been to an exhibition with so many motorcycles and scooters. Compared to recent exhibitions, VMS 2024 has a much more impressive lineup of two-wheeler brands. As a biker and an enthusiast of large-displacement motorcycles, I found it to be a fascinating event to attend. As a KTM owner, I certainly didn’t want to miss their booth,” said Minh Tri, a VMS 2024 attendee from Ho Chi Minh City.
In addition to viewing the displays, VMS 2024 visitors had the opportunity to participate in exciting outdoor activities, such as test-driving Yamaha Motor and Honda vehicles.
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