The all-new Hyundai Palisade 2025 has seen an incredible surge in demand, with orders far outpacing supply and causing significant shortages.
According to Korean Car Blog, Hyundai has delivered approximately 45,000 units of the 2025 Palisade to customers. This falls short of meeting the initial demand, as the car received an impressive 33,567 pre-orders on its first day of sales.
To keep up with the heightened demand, Hyundai Motor is ramping up production. The company is upgrading its manufacturing line at the Ulsan plant to increase output. However, despite these efforts, supply constraints are expected to persist and remain a significant challenge in the coming months.
To meet the ever-growing consumer demand, Hyundai may need to adopt more strategic approaches to expand its SUV lineup. Adjusting production strategies to match fluctuating demand will be crucial in maintaining customer satisfaction and sustaining the Palisade’s market growth.
For consumers interested in the new Palisade Hybrid, the waiting time is expected to exceed a year, even with a contract signed today. The gasoline-powered version also requires a waiting period of at least three to four months. This extended wait time underscores the intense demand for Hyundai’s newest SUV offering.
The hybrid model accounts for a significant 70% of total orders. This surge aligns with the growing preference for environmentally friendly vehicles, as consumers prioritize sustainability and fuel efficiency. Hyundai plans to commence deliveries of the Palisade hybrid in March and April.
Additionally, the new Palisade models have seen a notable price increase. The Hybrid version is priced approximately 10 million won higher than its predecessor, while the gasoline-powered models have increased by 5 to 6 million won.
The impressive sales performance of the Hyundai Palisade, particularly the hybrid variant, reflects modern consumers’ shifting preferences towards environmentally conscious and fuel-efficient vehicles. While the price hike raises concerns, strong sales indicate sustained demand. Hyundai’s current challenge lies in efficiently scaling up production to meet consumer expectations while continuing to innovate in the SUV segment.
TT (Tuoitrethudo)
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