Luxury Car Trapped by Tide at Infamous Beach

A £90,000 Mercedes-Benz became the latest victim of the notorious Black Rocks beach in Gwynedd, often dubbed the “luxury car graveyard.”

According to eyewitness accounts, the driver ventured too close to the water’s edge to admire the sunset but was unable to return to shore before the quickly rising tide engulfed the vehicle. The occupants escaped safely and had to wait for the tide to recede before rescue efforts could begin.

Images of the luxury car buried in sand and seawater sparked intense debates on social media. This is not an isolated incident; just two weeks prior, an expensive Audi suffered the same fate near Porthmadog, not far from Black Rocks.

Local authorities report that dozens of vehicles get stuck on this beach annually. Despite warning signs, community advisories, and government warnings, some drivers still risk venturing too close to the water to experience the thrill of “driving on sand” or capturing the perfect sunset backdrop. These adventures often result in costly rescue operations and, sometimes, extensive vehicle damage.

The sand at Black Rocks beach may appear inviting, but it hides a treacherous base of soft, water-retaining soil. When the tide rises rapidly, stranded vehicles are often submerged before help can arrive. Rescue efforts can cost thousands of pounds, and water damage to the interior and engine are often irreparable.

Long-time local resident, Dafydd Morgan, expressed his concern: “I’ve lost count of how many cars have gotten stuck here. It happens every few weeks. People think it’s just an ordinary beach, but it’s not that simple. Driving onto the sand for photos or sightseeing is reckless.”

Online reactions to the incident were mixed. While some empathized with the financial loss incurred by the car owner, others attributed it to a disregard for warnings. “If you’ve read the news or are familiar with the area, you’d know Black Rocks is a no-go zone for cars,” commented a Facebook user.

The question remains: why do people ignore warnings and venture onto dangerous beaches like Black Rocks? One reason could be a combination of unfamiliar terrain and inadequate signage for tourists. Additionally, social media influences play a role, as images of cars parked by the sea at sunset are often romanticized and shared widely, portraying a sense of freedom and luxury.

Local authorities have repeatedly issued warnings and even installed signs emphasizing the risks of driving on the beach. However, some residents believe that stronger measures, such as physical barriers, increased patrols, or fines for safety violations, are necessary to deter these risky behaviors.

TH (Tuoitrethudo)

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