On May 8, 2025, Ford Vietnam announced its new promotion program in collaboration with dealerships nationwide. This program will be effective from May 1 to May 31, 2025.
Accordingly, Ford is offering registration fee support for two models: Ford Ranger and Territory. Specifically, the Ford Ranger Wildtrack version is offered with a 100% registration fee waiver, while the Sport version receives a 50% waiver. This translates to a savings of VND 59 million for the Wildtrack and VND 26 million for the Sport. Additionally, the Ford Ranger Raptor pickup truck comes with a bonus of either a one-year physical insurance or VND 10 million in cash.
Similar to the Ranger, the Ford Territory also benefits from a 100% registration fee support during May 2025, applicable to all versions. The value of this incentive ranges from VND 76 million to VND 89 million, depending on the model.
Meanwhile, the Ford Explorer continues to be offered at a promotional price of VND 1,999 billion, a discount of VND 100 million from the listed price. However, it is worth mentioning that the 2025 model of the Ford Explorer is not yet available in Vietnam.
| Model | Version | Listed Price (VND) | Incentive |
| Ford Ranger | Sport | 864,000,000 | – 50% Registration Fee Support |
| Wildtrack | 979,000,000 | – 100% Registration Fee Waiver | |
| Raptor | 1,299,000,000 | – One-year Physical Insurance or VND 10 million in Cash | |
| Ford Territory | Trend | 759,000,000 | – 100% Registration Fee Support |
| Titanium | 849,000,000 | – 100% Registration Fee Support | |
| Sport | 869,000,000 | – 100% Registration Fee Support | |
| Titanium X | 889,000,000 | – 100% Registration Fee Support | |
| Ford Explorer | N/A | 2,099,000,000 | – VND 100 million discount |
Official promotion program of Ford Vietnam in May 2025.
Ford Vietnam’s registration fee support is based on the recommended retail price and a rate of 6% for pickup trucks or 10% for passenger cars, applicable across all provinces and cities. All customers who have completed 100% payment and received VAT invoices from May 1 to May 31, 2025, are eligible for this promotion.
Also, in May, Ford Vietnam extends its special loyalty program applicable to all SUV and commercial vehicle models from April 2025. This program is designed for customers who have previously purchased a new Ford vehicle from authorized dealerships and return to purchase a new vehicle under their name or the name of a family member, including spouses, siblings, parents, or children. Business customers who return to purchase a new vehicle under the parent company’s name and then purchase the next vehicle under the subsidiary’s name or vice versa are also included. Returning customers who purchase a vehicle under the company’s name and then purchase another under a different company’s name, with themselves or a family member as the representative, are considered loyal customers and are eligible for this program.
As part of this program, loyal customers who sign a purchase contract and complete the necessary procedures for the Ranger Raptor and Explorer models between May 1 and May 31, 2025, nationwide will receive a cash bonus of VND 10 million.
For the Ford Territory, loyal customers are entitled to an OSP package valid for 3 uses within 18 months, valued at VND 3,351,852. Meanwhile, the Ford Everest and Ford Ranger models offer an OSP package valid for 3 uses within 18 months, valued at VND 5,318,182. The Transit model, on the other hand, provides loyal customers with an OSP package worth VND 6,636,364, also valid for 3 uses within 18 months.
The Ultimate Guide to Boosting C-Segment SUV Sales: Strategies to Reverse the Decline
A plethora of discounts of up to VND 100 million were offered, yet the buying power for the mid-size SUV segment showed no signs of growth and even took a significant dip in May.
The Top 10 Best-Selling Cars in Vietnam for March 2025: Gas and Diesel Cars Outperformed by Electric Vehicles Once Again
In March 2025, VinFast’s dynamic duo of electric vehicles, the VF 5 and VF 3, once again dominated the charts as the best-selling cars in Vietnam.
The Ultimate C-SUV Sales Showdown: Can the Hyundai Tucson Steal the Spotlight in March 2025?
In March 2025, the C-segment SUV market witnessed a surge in sales across the board.
The Bestselling Cars of March 2025: VinFast’s Dominance Continues
The Vietnamese automotive market witnessed a remarkable surge in March 2025, signifying a prominent recovery from a period of stagnation.
Ford Territory: Deep Discounts from Dealers, Clearing Stock to Make Way for the Upgraded Model
After Mazda adjusted the price of the CX-5 to a starting point of VND 694 million to clear 2024 inventory, Ford quickly responded with deep discounts on the Territory.
