Peugeot is offering deep discounts on select models this June, matching its competitors in the automotive market. The most notable reduction is on the Peugeot 3008, a popular SUV choice.
Specifically, the Peugeot 3008 is now priced at a maximum discount of 121 million VND for the month of June. As a result, the starting price of this C-segment SUV is an attractive 808 million VND, undercutting some of its rivals in the segment below, such as the Honda HR-V or the Subaru Crosstrek.
Similarly, the Peugeot 5008, a D-segment SUV, benefits from a substantial discount of up to 110 million VND. Post-discount, this model is priced competitively at just 999 million VND.
The stylish Peugeot 408, a SUV-Coupe crossover, sees a more modest discount of 22 million VND. Customers opting for installment payments need only pay an initial amount of 201 million VND to drive away in this stylish vehicle.
Meanwhile, the Peugeot 2008 is offered with a discount of 21 million VND. The Allure version takes it a step further with an impressive 48 million VND reduction. Customers can drive away in this B-segment SUV with an initial payment as low as 136-164 million VND.
| Model | Discount (million VND) |
| Peugeot 3008 | 121 |
| Peugeot 5008 | 110 |
| Peugeot 408 | 22 |
| Peugeot 2008 | 21 |
| Peugeot 2008 Allure | 48 |
Discount table for Peugeot models in June 2025.
In addition to these price reductions, customers who purchase a Peugeot this month will receive a complimentary underbody coating package. Peugeot offers an impressive 5-year warranty with no mileage limit, along with a range of after-sales services such as mobile service and mobility service during the warranty and maintenance period.
Peugeot, known as a mainstream brand in Europe, positions itself as a premium choice in the Vietnamese market, competing with brands from Korea and Japan. This positioning has resulted in Peugeot models being priced higher in their respective segments, appealing to a more niche market.
Currently, the Peugeot brand offers five models in Vietnam: the 2008, 3008, 5008, 408, and Traveller. In May 2025, Peugeot sold 192 SUV units, bringing their cumulative sales for the first five months of the year to 1,096 units. However, the large MPV Peugeot Traveller has not contributed to these sales figures.
Peugeot makes up for this by offering impressive design features, with a unique exterior and an interior that exudes a sense of luxury and sportiness. Local assembly of Peugeot models ensures a stable supply chain and eligibility for various government incentives.
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