A prominent dealership in Ho Chi Minh City has recently offered significant discounts on Jeep vehicles, with savings of up to billions of VND.
Specifically, customers purchasing the top-of-the-line Jeep Grand Cherokee Summit Reserve will be entitled to a discount of up to 2.6 billion VND, bringing the post-discount price to 4.288 billion VND.
The Grand Cherokee Limited version also sees a substantial discount of up to 2.258 billion VND, resulting in a price of 3.43 billion VND.
The offers extend beyond the Grand Cherokee to include the Jeep Wrangler SUV. Discounts for the Wrangler range from 1.389 billion VND to 1.4 billion VND. As a result, the Wrangler Sahara version is now priced at 2.499 billion VND, while the Wrangler Rubicon is offered at 2.699 billion VND.
Although the Wrangler’s discount is not as significant as the Grand Cherokee’s, the amount is still substantial and could cover the cost of two popular Mazda CX-5 Deluxe crossover vehicles in the C-segment.
It is worth noting that most of the vehicles included in this promotion were produced in 2023, and the inventory is limited to a few dozen units. This aggressive discount strategy demonstrates the dealership’s efforts to stimulate demand, clear stock, and enhance their competitiveness in the luxury SUV market, which is currently dominated by German, Japanese, and Chinese brands.
Such profound discounts on Jeep vehicles in Vietnam are a rare occurrence, presenting a unique opportunity for enthusiasts to acquire these renowned off-road SUVs at a more accessible price point.
Images: Jeep Ram Vietnam
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