After officially joining the fleet of the “Coffee King” at the end of 2025, the American muscle car Mercury Cougar 1968 has made a stunning reappearance on the streets.
The vehicle emerges with a commanding presence in a mysterious black hue, from its exterior paint to the interior, creating a unified and bold character.
This Mercury Cougar 1968 leaves a lasting impression with its uniquely designed grille, concealing horizontal round headlights within. The horizontal bars stretching from the front to the rear lights not only serve as aesthetic highlights but also mimic the fangs of a predator, true to its name “Cougar” (Puma). This distinctive design sets the Mercury Cougar apart from its contemporaries.
Looking back in history, the Cougar was a highly successful model for Mercury, spanning 34 years across 8 generations. Upon its debut in 1966, it created a sensation, accounting for 40% of Lincoln-Mercury’s sales and earning the prestigious “Car of the Year 1967” award from the renowned Motor Trend magazine. Despite sharing the same platform as the Ford Mustang, the Cougar was positioned in a higher segment with a longer wheelbase and a more luxurious interior, approaching the level of the Ford Thunderbird.
The power of the car owned by Đặng Lê Nguyên Vũ comes from a pure V8 engine. In this generation, the manufacturer offered various powerful engine options, ranging from 4.7L to the formidable 6.4L and 7.0L, delivering between 200 and 390 horsepower depending on the version.
The inclusion of an American muscle legend like the Mercury Cougar 1968 in Trung Nguyên’s nearly $1.7 billion car collection once again highlights the owner’s refined taste and appreciation for the historical values of the global automotive industry.
TH (Tuoitrethudo)
Photos: Liêm Nguyên
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