Hyundai Discontinues i10 in Europe, Paving the Way for the All-New Ioniq 3 EV

Since its debut in 2008, the Hyundai i10 has achieved remarkable success, delivering over 3.3 million units globally. Its affordability and exceptional practicality have made it a favorite among consumers. However, shifting consumer preferences and stringent emission regulations have led to a significant decline in sales in recent years. Dealerships in the UK have ceased accepting new orders, focusing instead on clearing remaining inventory as the brand prepares for a transformative shift.

The discontinuation of the i10 does not signify Hyundai’s exit from the European entry-level car segment. Instead, the company is channeling its efforts into the all-new Ioniq 3, an electric vehicle set to launch in April 2026. Designed with the innovative “Aero Hatch” philosophy, the Ioniq 3 boasts a sleek, aerodynamic profile enhanced by a sporty ducktail spoiler.

While positioned as the i10’s successor, the Ioniq 3 offers significantly larger dimensions, measuring 4,287 mm in length and 2,722 mm in wheelbase. This places it in direct competition with models like the Volkswagen ID.3 and Kia EV3, promising a spacious and premium interior compared to its gasoline-powered predecessor.

Industry experts estimate the Hyundai Ioniq 3 will start at approximately £25,000 (over 880 million VND). Until its launch, Hyundai continues to compete in the affordable EV segment with the Inster EV, priced slightly lower to maintain market presence.

Hyundai’s strategy reflects a broader trend in Europe, where internal combustion engine (ICE) city cars are increasingly being replaced by electric alternatives. The Kia Picanto (Morning) remains one of the few surviving gasoline models but faces similar risks of obsolescence. Notably, this shift is primarily focused on Europe; in the U.S., Hyundai has no plans to introduce the Ioniq 3 or Inster EV due to the market’s preference for SUVs and trucks, alongside policy-related challenges.

TH (Tuoitrethudo)