As of now, Hyundai, Toyota, and Ford are the top three brands with the highest car sales in the Vietnam car market from the beginning of 2023 until now.
Hyundai: 48,626 vehicles
From the beginning of the year until now, Hyundai is the best-selling brand in the market with a cumulative sales volume of 48,626 vehicles in the past 10 months.
Among them, Hyundai Accent is the most popular model with a cumulative sales volume of 13,014 vehicles. Hyundai Creta ranks second with 7,548 vehicles delivered to customers. Both models are also regularly ranked in the top 10 best-selling cars of the month.
In mid-September, Hyundai introduced two new models, Custin and Palisade. With affordable prices, attractive designs, and “premium” features, these two “newcomers” have somewhat contributed to the improvement of Hyundai’s sales.
In October, the company once again adjusted the prices of the Santa Fe and Tucson models. Accordingly, Hyundai Tucson was reduced by VND 76-191 million, bringing the starting price to VND 769 million. Hyundai Santa Fe was reduced by VND 86-176 million, with a starting price of VND 969 million. This not only stimulates purchasing demand but also demonstrates the efforts of the Korean automaker to make its products more accessible to customers.
Toyota: 42,531 vehicles
As of the end of October 2023, Toyota recorded sales of 42,531 vehicles. Among them, Vios is the best-selling model with a total of 8,943 vehicles delivered to customers. Vios also ranked 3rd in the top 10 best-selling cars in October 2023.
In recent years in Vietnam, Toyota has been highly praised for its proactive and responsive approach. It is not only the leading hybrid car brand but also a pioneer in exploring new segments and initiating the urban SUV trend in the small SUV segment.
In 2023, the company also actively introduced two new models, the B-segment SUV Yaris Cross and the Innova Cross MPV. Both offer hybrid powertrain options for fuel efficiency.
Kia: 31,897 vehicles
Ranking 3rd in the top 5 best-selling brands is the Korean automaker Kia with sales of 31,897 vehicles.
Among the Kia product lineup, the A-segment SUV Sonet achieves the highest sales volume. In the past 10 months, Kia Sonet has sold 8,808 vehicles in the market.
In addition to dominating the market share, Kia is also the brand with the most complete SUV product lineup, offering five models that cover all segments with various versions.
Specifically, for mid-range customers, Kia has two models in the small SUV segment for urban areas, Sonet and Seltos. Both models consistently rank among the top-selling cars of the month with overwhelming sales.
In addition, to meet the needs of premium customers, Kia has three more models, Sorento, Carnival, and Sportage.
In general, Kia’s product lineup in Vietnam not only features impressive appearances that align with market trends but also comes with top-of-the-line equipment and advanced technologies in each segment.
Ford: 29,546 vehicles
From the beginning of 2023 until now, Ford Vietnam has sold a total of 29,546 vehicles, ranking 4th in the top 5 best-selling brands in 2023.
The ultimate “king of pickup trucks” none other than Ford Ranger contributes the most to Ford’s sales with 12,513 vehicles sold in the past 10 months. This number is four times higher than the total sales of the other four models in the same segment: Mitsubishi Triton, Mazda BT-50, Isuzu D-max, and Toyota Hilux. Ranger currently accounts for over 43% of Ford’s total car sales in the Vietnamese market.
In addition to the Ranger, the Ford Everest SUV also contributes 7,427 units to Ford’s total sales in the past 10 months.
Ford is known as an American automaker famous for producing muscular SUVs and imposing pickup trucks.
In 2022 and 2023, Ford Vietnam continuously introduced new-generation models, including the New Everest, New Ranger, the updated version of Everest Wildtrak, and the New Ranger Raptor. These models have received high praise from experts and customers and consistently rank among the best-selling cars.
Not stopping at product development, Ford Vietnam has also pioneered initiatives to enhance the customer experience and implemented social programs to contribute to sustainable development in the local community.
Mazda: 27,791 vehicles
In the past 10 months, Mazda recorded a total sales volume of 27,791 vehicles. A significant part of this achievement is thanks to the C-segment CUV Mazda CX-5.
From the beginning of the year until now, a total of 13,031 CX-5 vehicles were delivered to customers. In October, CX-5 secured the top spot for the third consecutive month in the overall market.
Introduced with an upgraded version in July, Mazda CX-5 has been well-received by users due to its “friendly” price starting from VND 749 million.
The sales volume of Mazda CX-5 also accounts for nearly half of the SUV/CUV C-segment market share, forcing many competitors to adjust their prices to compete more easily.
TH (Tuoitrethudo)
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