Ford Vietnam Awarded First Class Labor Medal, Achieving Record Sales in 2023

On January 18th, Ford Vietnam held a ceremony to receive the First-Class Labor Medal at the Ford Hai Duong factory. This is a great recognition of Ford's 28 years of operation in the Vietnamese market.

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Along with the honor of receiving the First Class Labor Medal from the Vietnamese government approved by the President, Ford Vietnam also received a certificate of merit from the Minister of Planning and Investment for its outstanding achievements in attracting foreign investment in Vietnam. And personally, the General Director Ruchik Shah is also recognized for his contributions with the Commemorative Medal “For the Cause of Planning and Investment”.

Especially, 2023 marks a new sales record for Ford Vietnam with over 38,300 units sold, accounting for 10% market share. Ford continues to lead the market in the pickup segment with Ford Ranger accounting for 76% of the market share, leading the mid-size SUV segment with 65% market share, and the light commercial vehicle segment with 62% market share.

Ford Vietnam has continuously upgraded its dealer network to meet the increasing demand of customers. The system of 43 dealerships nationwide is creating more than 5,000 jobs. A series of new service initiatives have also been actively deployed in recent years, such as Online service booking, Pick-up and delivery service, FordPass…

For many years, Ford Vietnam has actively contributed to social responsibility activities such as granting scholarships, creating playgrounds and libraries for children; providing emergency support during the pandemic, and promoting safe traffic. The Ford Driving Skills for Life program, which we have been implementing for the past 16 years, has provided free training to more than 17,000 drivers nationwide.

Trangnt (forum.autodaily.vn)

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