According to a report by Thekoreancarblog, the Kia Sorento continued its reign as the best-selling vehicle in South Korea with 9,364 units sold at the end of November 2023. The Hyundai Santa Fe closely followed with its strongest performance since the launch of its new generation, selling 8,780 units.
The Kia Sorento has now held the title of the best-selling vehicle in the South Korean market for three consecutive months. The Hyundai Santa Fe is also gaining momentum, narrowing the sales gap with the Kia Sorento as the year approaches its end.
Hyundai Motor launched the 5th generation Santa Fe in August 2023, initially selling the SUV exclusively in the domestic market with gasoline engine variants. The absence of the hybrid version in the first two months prevented the new generation model from truly making an impact.
However, starting from October 2023, the new Santa Fe was supplemented with a hybrid variant, resulting in a significant surge in sales in the South Korean market. In October, a total of 7,946 new generation Santa Fe vehicles were sold, an increase of 3,617 units from the previous month of September. Among them, 4,669 units were hybrid models, accounting for 58.7% of the total.
Kia also introduced an upgraded version of the 4th generation Sorento in August 2023, which quickly gained popularity and became the top-selling vehicle in South Korea for the past three years.
In October, the new Sorento maintained its position as the best-selling domestic vehicle with 8,777 units sold, although there was a slight decrease of over 1,400 units compared to September. The hybrid version accounted for a significant 65.9% of the total sales with 5,786 units.
Enthusiasts in the Vietnamese market are eagerly anticipating the arrival of these new versions of the Kia Sorento and Hyundai Santa Fe.
Trang Nguyen (Forum.autodaily.vn)