Ford introduces First Aid Skills Sharing project, boosting community’s understanding of first aid

The Ford Driving Skills for Life (DSFL) program, after 15 years of contributing to road safety in Vietnam, has expanded its social activities by sharing knowledge about basic first aid skills with the community. The goal is to minimize casualties that occur due to a lack of timely or correct first aid. This is achieved through the Basic First Aid Skills Sharing Project – “Small Knowledge – Big Safety”.

Journey to Safety

During the 15-year journey of accompanying the community in acquiring knowledge about safe driving from basic to advanced levels, the DSFL program in Vietnam has continuously added and improved content to meet the characteristics of traffic and the driving needs of the Vietnamese people. As part of the program, Ford aims to expand social activities and share knowledge with the community not only in safe driving but also in situations that require first aid. The idea is to empower individuals to ensure their own safety and better assist the community.

“Safety is always a top priority for Ford. We are committed to ensuring safety in our products, manufacturing process, and for our employees. We also want to share safety knowledge with the community to help build a better world,” said Mr. Apichat Thuravatikul, Director of Marketing and Sales at Ford Vietnam.

The Basic First Aid Skills Sharing Project – “Small Knowledge, Big Safety”

The Basic First Aid Skills Sharing Project – “Small Knowledge, Big Safety” is a collaboration between Ford Vietnam and Dr. Ngo Duc Hung, an expert in emergency resuscitation at Bach Mai Hospital, lecturer at Hanoi Medical University, and author of the book “3-Minute First Aid”. The project aims to popularize basic first aid knowledge that is often misunderstood in daily life, contribute to reducing casualties, and discourage dangerous actions in affected individuals.

“Everyone needs basic first aid skills to respond promptly to life-threatening situations. You don’t have to be a doctor or a medical professional to provide first aid. By researching and preparing in advance, and participating in this free project, you can equip yourself with the necessary first aid knowledge to protect yourself and help your loved ones,” shared Dr. Ngo Duc Hung.

The project shares first aid knowledge through a series of short videos produced by director Dinh Duc Thanh’s production team. These videos, comprising 18 episodes, cover topics such as first aid equipment, safety principles, basic first aid steps, and real-life first aid scenarios. The videos creatively present common accidents like electric shock, drowning, stroke, burns, wound treatment, animal/bug bites, bone and joint injuries, etc., enabling viewers to understand how to handle and respond quickly in different situations.

Accompanying the videos is a set of flashcards designed by illustrators Thanh Phong and Tran Ngoc Minh Thu, providing concise guidance on the basic first aid steps. These flashcards can be carried or stored for easy access at any time.

Ford Vietnam has already shared this basic first aid knowledge with pickup truck clubs and driving communities in major cities from North to South. Through this video series, Ford aims to spread more useful knowledge in the community via social media channels.

Ford hopes that this project, which shares small but essential first aid skills, will bring significant benefits to individuals, enabling them to protect themselves in risky situations and improving overall life quality in the community.

TH (Tuoitrethudo)