Skoda Vietnam’s most modern flagship product and brand experience showroom officially opened on January 22, 2024. This is the first showroom in Vietnam and in the world to be built according to Skoda’s new brand identity.
Since the brand and product launch event at the end of September 2023, Skoda Vietnam has quickly developed a system with 5 authorized dealers in 4 major cities spanning the North – Central – South regions. The opening of the Skoda Vietnam Experience Showroom marks an important milestone, demonstrating the company’s interest, research, and investment to create new and exciting experiences for customers when learning about and buying Skoda products.
Overview of Skoda Vietnam Experience Showroom
Located on Liễu Giai street – the largest administrative center of the capital, an ideal place with vibrant and diverse business space, the Skoda Vietnam Experience Showroom is built with a total construction area of over 1300 m2. With a large investment scale, carefully selected and classy materials, the Skoda product experience showroom promises to become a place that brings unique and impressive experiences to customers during their journey of discovery and exploration of Skoda products.
The Skoda experience showroom in Vietnam is built based on three elements:
1. Scale and quality of investment
The Skoda Vietnam Experience Showroom is invested and built systematically, meticulously to every detail with modern and sophisticated designs that highlight the luxurious and classy space.
2. Communication with customers through the digital system
The digitization system of interactive information exchange between customers and the brand, combined with advanced technologies, creates a unique experience for all customers when they come to learn about Skoda products and brand at the showroom.
Customers will experience the products through Digital tools at the showroom
3. Human factor:
One of the core values of the Skoda brand lies in People. The team here is well trained, providing customers with detailed, accurate, and quick information. The dedication and professionalism of the staff are essential factors to bring positive emotions and build long-term relationships with customers.
Reception area with unique cultural integration
Unique experience space
The Skoda Vietnam Experience Showroom provides customers with the opportunity to explore and experience in a dynamic and sophisticated space with a unique style that blends Vietnamese culture with European spirit.
Modern and spacious showroom
The outstanding advantage at the showroom is the flexibility and multitasking in design. In addition to the function of displaying cars and product experiences, Skoda Vietnam will also implement many other activities to comprehensively and effectively promote and communicate the Skoda brand to customers.
Modern customer reception area, with a distinctive Skoda brand space
Here, customers can fully enjoy the luxury and uniqueness of services at the Cafe & Bar counter, or relax with the natural scenery in a spacious open space. Surely customers will have positive and memorable experiences when shopping and choosing products at Skoda.
Digital Tool area with Touch Screen and Tablet
Display space for a variety of latest Skoda models in Vietnam’s market. With a large capacity and flexible space, customers can admire the design details with a 180-degree view around the car. Each viewing position brings a different emotional experience.
Modern Touch Screen with a different experience
In addition, alternating with the displayed Skoda products, the Digital Showroom system is built specifically for the Vietnamese market and is directly connected to Skoda’s global system with large screens, Touch Screen, and Tablet applications. All of these help increase interaction between customers and the Skoda brand, as well as provide customers with more authentic experiences about the choices and features of Skoda cars through engaging applications that allow customers to visually experience the car’s features.
Experience on the Touch Screen
Customers can easily bring the entire showroom to their smartphones through a simple QR code. After scanning, all information will be instantly transferred to mobile phones, bringing excellent shopping experiences.
In addition to the showroom experience, customers also have the opportunity to experience Skoda cars in a more detailed way through the “Rent Skoda – Experience at home” program. The program meets the demand for test drives from 1-2 days, helping users to better understand the car in real-life conditions. From there, it helps drivers have the most authentic and complete experiences, while also increasing the reliability of the European brand.
Differentiated and classy experience
Impressive customer delivery area
The Skoda Vietnam Experience Showroom is not only a place to display cars but also an interactive and unique experience space. Coming to the Skoda Vietnam Experience Showroom, all customer benefits will be prioritized. With dedication and professionalism, the Skoda Vietnam Experience Showroom not only helps customers choose an ideal companion but also leaves a strong impression, building long-term and trustworthy relationships between customers and Skoda Vietnam.
TT (Tuoitrethudo)