The Vietnam Motor Show 2024 (VMS 2024) concluded on a high note, presenting a distinct departure from previous exhibitions. The event showcased green and sustainable mobility solutions, leveraging technology to protect the environment. Automotive brands unveiled their strategic models, notably pure electric and hybrid vehicles, aligning with the theme “Technology Opens the Green Future.”
Toyota, with its 30-year history in Vietnam, showcased a refreshing image: youthful, modern, and eco-friendly, embodying its “Beyond Zero” vision – aiming for zero emissions and beyond.
Toyota’s Green Fleet at VMS 2024
Toyota believes in implementing diverse solutions to reduce carbon emissions as soon as possible, and their approaches must fit the infrastructure and culture of each region. For the Vietnamese market, Toyota prioritizes the development of Hybrid vehicles and alternative fuel solutions, such as biofuels, to immediately reduce CO2 emissions.
Toyota’s green fleet at the Vietnam Auto Exhibition 2024
Hence, at the exhibition, the Beyond Zero message was conveyed through an impressive range of green products: the launch of the new Camry generation with two Hybrid versions; the display of four advanced Hybrid models – Yaris Cross Hybrid, Corolla Cross Hybrid, Innova Cross Hybrid, and Alphard Hybrid; and the presence of the pure electric concept car FT-3e and the new Land Cruiser Prado with Euro 5 emission standards.
Alongside the new Camry Hybrid and Prado, the Innova Cross Hybrid, introduced in October 2023, continues to generate buzz. At VMS 2024, numerous customers made deposits, with many more awaiting their turn to purchase this family-oriented 7-seater MPV.
Innova Cross Hybrid – The Center of Attraction for MPV Enthusiasts
Following the Camry and Land Cruiser Prado, the Innova Cross Hybrid was the star attraction at the Toyota booth, consistently drawing crowds eager to explore its features.Â
Innova Cross is one of the five Hybrid models showcased by Toyota at the exhibition
As the best-selling Hybrid in the market, with 1,304 units sold in the first nine months of 2024, the Innova Cross Hybrid received positive feedback from exhibition attendees. Mr. Vo Trong Vu Khanh from Ho Chi Minh City, examined the Innova Cross meticulously, sharing, “I’ve made a deposit and am waiting for early next month to take delivery of the car. The car combines the advantages of a pure electric car, such as smooth and quiet acceleration and fast startup without noise, with the convenience of a gasoline car as it doesn’t require charging. It’s both economical and practical, and being a strong brand, I think this model should be promoted further.”
Innova Cross Hybrid is Toyota’s and Vietnam’s best-selling Hybrid
The Innova Cross Hybrid’s appeal lies in its youthful and robust design, reminiscent of an SUV. It features a hexagonal grille, full LED headlights, a trapezoidal rear bumper, and sleek horizontal LED taillights.Â
Innova Cross Hybrid sports a youthful, robust, and SUV-like design
Built on the global TNGA platform with a 2,850 mm wheelbase, the Innova Cross Hybrid offers a spacious and comfortable interior. It accommodates seven passengers with two business-class seats in the middle that recline and have electrically adjustable leg rests – a feature that intrigued visitors the most. The cargo space behind the third-row seats offers a generous capacity of 991 liters.
Additionally, the Innova Cross Hybrid boasts new convenience features, including a 7-inch multi-information display in the instrument cluster, a 10.1-inch central touchscreen, wireless smartphone connectivity, automatic climate control, electronic parking brake, auto hold, and a power tailgate. The Hybrid version also includes a panoramic sunroof with tinted blue glass. Safety is a strong suit for this MPV, as it comes equipped with the Toyota Safety Sense active safety package.
Visitors exploring the vehicle
Mr. Trung Thang, a visitor from Binh Duong who attended the exhibition at SECC Q7, enthusiastically shared his thoughts on the Innova Cross Hybrid: “My friend invited me to come and see the exhibition, and I fell in love with the Innova Cross hybrid. It has everything I need, and it’s perfect for my taste. The price is not too high, and the interior is spacious for my family. It has all the latest safety features, it’s fuel-efficient, and it’s so convenient. I’m thinking of buying this car for my family to travel and explore, and I can’t wait.”
Camry Hybrid and Land Cruiser Prado Shine Brightly
The spotlight at this year’s VMS was undoubtedly on the impressive debut of the Camry Hybrid and the Toyota Land Cruiser Prado.
The Toyota Camry 2025 quickly became the star attraction at the Toyota booth, drawing significant attention from visitors, many of whom were potential buyers. In the Vietnamese market, the Camry lineup has been streamlined to focus on the Hybrid variant, offering three versions: the 2.0-liter Q with a gasoline engine and two Hybrid options, the 2.5 HEV Mid and 2.5 HEV Top. The Toyota Camry 2025 is priced between VND 1.22 billion and VND 1.53 billion.
The Land Cruiser Prado, the only gasoline-powered vehicle displayed by Toyota, is also the sole luxury model at the exhibition.
The new Land Cruiser Prado attracted a lot of attention from customers
The Land Cruiser Prado meets Euro 5 emission standards and embodies Toyota’s philosophy of “providing comprehensive mobility solutions and bringing happiness to all.” It strikes a balance between simplicity, heritage, modern technology, and superior safety.
[VMS 2024] Vietnam Motor Show 2024: Rain Can’t Stop the Fun!
On October 27, 2024, despite unfavorable weather conditions, the atmosphere at the Saigon Exhibition and Convention Center (SECC) was buzzing with excitement as streams of people flocked to the venue on the last day of the Vietnam Motor Show 2024 (VMS 2024). This testament to the exhibition’s strong allure and the growing public interest in groundbreaking vehicles, especially the electric and hybrid cars that were the event’s focal point.