Mercedes-Benz Vietnam (MBV) recently introduced a new feature, “reserve your favorite cars,” on the Mercedes-Benz Online Store, marking a significant step forward in enhancing the car-buying experience for its customers.
Additionally, MBV announced year-end promotions with attractive discounts on select models as the festive season approaches.
UPGRADING THE LUXURY CAR BUYING EXPERIENCE ONLINE
In 2021, MBV launched the Mercedes-Benz Online Showroom in Vietnam. This online platform enables customers to easily search for and choose their desired Mercedes-Benz model and authorized dealer. It also allows customers to check the availability of their favorite cars at different dealerships. Once customers leave their information, the selected dealer will promptly contact them to provide consultation and invite them to experience the car in person.
With this upgrade, MBV is proud to introduce a new feature on the Mercedes-Benz Online Store: www.mercedes-benz.com.vn/shop. This feature allows customers to conveniently reserve their favorite cars with just a few clicks.
The process of this new feature:
Step 1: Search and Select. The online store provides a platform to search for current Mercedes-Benz models. When customers find their desired car at a suitable dealership, they can choose to “Reserve the Car.”
Step 2: Reserve the Car. Customers need to provide their personal and payment information (credit card) to pay the Car Reservation Fee (currently VND 10 million) and then confirm their order. Before confirmation, customers are required to read and agree to the Online Reservation Terms and Conditions and the Data Protection Policy.
Step 3: After a successful online reservation, customers will receive an email notification with order details. The selected Mercedes-Benz dealership will then quickly contact them to confirm the product’s availability and provide further information regarding the sales contract. The subsequent steps will be handled between the customer and the MBV dealership.
The Mercedes-Benz Online Store not only offers convenience but also establishes a strong connection between customers and the authorized dealer network. With support from dealerships nationwide, every step of the car-buying journey is ensured to be transparent and seamless, from online selection to the actual test drive experience.
In the digital age, customers increasingly favor online platforms to explore and research products. On the other hand, these platforms also bring brands closer to consumers. However, MBV understands that purchasing a car is a significant investment, and customers often prefer a test drive before making a decision. Therefore, the Mercedes-Benz Online Store not only provides detailed information but also bridges the gap between the online world and the showroom experience. This approach ensures that customers feel confident and satisfied when owning a Mercedes-Benz car. The online store platform is currently being used by Mercedes-Benz in various markets, including Australia, New Zealand, South Africa, Vietnam, Thailand, Malaysia, and South Korea.
The continuous upgrades to the Mercedes-Benz Online Store reinforce MBV’s image as a luxury car brand that excels not only in product quality but also in service experience and the car-buying journey. This is a significant step forward in accompanying customers in the digital era.
YEAR-END PROMOTIONAL PROGRAMS
To show appreciation to its customers and make luxury car ownership more accessible during the festive season, MBV is offering special year-end promotions, including the following benefits:
50% DISCOUNT ON REGISTRATION FEE:
From December 3, 2024, to December 31, 2024, customers purchasing the following models from authorized MBV dealers will receive direct price support of up to VND 300 million (depending on the model), equivalent to a 50% discount on the registration fee.
Applicable models: S 450 4MATIC (2023), S 450 4MATIC Luxury (2023), Mercedes-AMG GLB 35 4MATIC (V1) (2022), and Mercedes-AMG A 35 4MATIC (V1) (2022).
These models are available in very limited quantities. The price support will be applied directly to the selling price and determined based on the local registration fee at the customer’s registration location.
SPECIAL OFFERS FOR THE MERCEDES-BENZ GLC: Customers can choose one of the following two options, which cannot be combined.
PROGRAM 1 OR 2 YEARS OF COMPREHENSIVE CAR INSURANCE
From December 4, 2024, to December 31, 2024, customers purchasing the new generation Mercedes-Benz GLC models (2023 production year) will receive a 1- or 2-year comprehensive car insurance package (depending on the model) provided by Bao Viet General Insurance Corporation, worth up to nearly VND 60 million.
Applicable models: GLC 200 4MATIC (X254), GLC 300 4MATIC (X254), and GLC 300 4MATIC (X254) (V1).
This insurance package cannot be exchanged for cash or transferred in any form.
DIRECT DISCOUNT ON SELLING PRICE
From December 4, 2024, to December 31, 2024, customers purchasing the new generation Mercedes-Benz GLC models (2023 production year) will receive a direct discount as follows:
With these promotional programs, MBV not only offers the opportunity to own a luxury car at a more reasonable cost but also supports customers in overcoming financial concerns after the government’s 50% discount policy on registration fees for domestically assembled cars ended.
The year-end is a crucial period for customers to decide on owning a luxurious car, both as a reward for themselves and a gift for their loved ones. This promotional program provides not only economic value but also demonstrates Mercedes-Benz’s commitment to standing by its customers at all times.
MBV remains steadfast in its journey in the Vietnamese market, striving to perfect the customer experience, from simplifying the car-buying process through online platforms to offering practical benefits during the festive season.
TH (Tuoitrethudo)
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