The highly anticipated BYD Technology Week, the largest new energy vehicle experience event hosted by BYD in Vietnam, is officially arriving in Dak Lak this weekend, from August 23 to August 24, 2025, at 10/3 Square. As the sixth stop in the nationwide tour, following its success in major cities, it offers the people and customers of the Central Highlands the opportunity to explore cutting-edge new energy vehicle technologies.

Spanning an impressive 8,000 square meters, the event is expected to become a magnet for a diverse audience, from car enthusiasts and young families to entrepreneurs. Notably, the event is accompanied by more than five prominent banks and 11 reputable insurance companies, underscoring the broad interest of the financial market in the electric vehicle industry. Additionally, the presence of Dinh Thi Hoa, Miss Tourism Ambassador of Vietnam 2024, will infuse a youthful and dynamic vibe, inspiring the green transition journey in Vietnam.

Customers in the Central Highlands region will have their first opportunity to participate in the BYD Technology Week event.

A Plethora of Exciting Activities

BYD Technology Week in Buon Ma Thuot is designed as a technology and experience festival, where attendees can admire the latest car models and also get behind the wheel to test-drive and experience the difference of pioneering electric vehicles. The highlights of the event will undoubtedly be the Denza Z9 GT and YangWang U8, two luxury models making global headlines. With unique features like “Crab Walk” and “Tank Turn 360,” attendees will witness first-hand the flexible and breakthrough performance that was once only imagined.

BYD presents an impressive range of new energy products at the event.

Beyond the classy showcase, visitors will have the chance to test-drive BYD’s newest electric vehicle lineup, including elegant sedans such as the BYD Seal and BYD Han, versatile SUVs like the BYD ATTO 2 and BYD ATTO 3, and the family-friendly MPV BYD M6. This rare opportunity allows customers to directly experience the smoothness, energy efficiency, and intelligent technology that BYD is renowned for. Simultaneously, the technology exhibition area will offer a space to explore the Blade Battery platform, the e-Platform, and numerous advanced technical solutions that have captured global attention.

At the BYD Technology Week event held in Ba Ria Square (Ho Chi Minh City) earlier this month, many customers were impressed by the BYD models. Pham Tuan Minh, a resident of Ba Ria, was captivated by the car’s sound insulation and shared that he would “consider choosing BYD’s PHEV in the future.” Another attendee, Van Phuoc from Dong Nai, expressed his admiration for the BYD models, stating, “The BYD vehicles offer a smooth ride, excellent suspension, and impressive acceleration.”

To enhance the festive atmosphere, BYD Vietnam has organized a plethora of entertaining activities for attendees, complete with attractive and practical gifts. The fusion of technology, music, lights, and a multisensory experience is sure to leave a lasting impression on the people of Dak Lak.

BYD Technology Week in Buon Ma Thuot will feature the presence of Hoa hậu Đinh Thị Hoa, Miss Tourism Ambassador of Vietnam.

Opportunities to Own a New Ride with Attractive Promotions

In addition to the experiential activities, BYD Technology Week in Buon Ma Thuot presents unprecedented car-buying promotions, making it easier for a wide range of customers to embrace electric vehicles. During the two-day event, any customer who makes a deposit to purchase a vehicle will be eligible to participate in a lucky draw with valuable prizes.

Customers experience the latest models from the BYD brand.

Notably, BYD Vietnam is offering exceptional financial policies, including loan benefits of up to 80% of the vehicle’s value, providing substantial support for young customers and families aspiring to transition to green transportation. Furthermore, the direct discount program for purchasing new energy vehicles can reach up to 209 million VND, an incredibly attractive proposition in the increasingly competitive electric vehicle market.

Beyond attracting new customers, BYD Vietnam demonstrates its commitment to its existing community by offering free vehicle inspections and cleaning services during the event. This clearly showcases the brand’s dedication to standing by its customers, ensuring a confident and fulfilling driving experience.

The BYD Technology Week event is open to the public on August 23 and 24, 2025, at 10/3 Square (Buon Ma Thuot Ward, Dak Lak Province). For more information, please visit www.byd.com/vn or call the hotline 1900 866 688.

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