Dubai-based tuning firm Venuum has once again targeted the ultra-luxury car segment, this time focusing on the Rolls-Royce Dawn. Following their controversial body kit for the Rolls-Royce Wraith earlier this year, Venuum has unveiled a similarly bold wide-body upgrade for the Wraith’s sibling, the Dawn.
If you’ve ever dreamed of owning a six-figure convertible that resembles a concept car rejected from the 2008 Need for Speed game, Venuum has answered your call. While some may liken this design to a late-night impulse purchase from an online replica site, beauty is subjective. For a specific clientele, this style hits the mark, especially when flamboyance takes precedence over subtlety.
The most shocking transformation lies in the front fascia. Venuum has replaced Rolls-Royce’s iconic chrome grille with a perforated white plastic panel adorned with triangular patterns, a motif repeated in the lower air intakes.
A close-up of the Rolls-Royce Dawn’s redesigned front end.
The modifications don’t stop there. Venuum has added protruding circular auxiliary lights to the front bumper, partially obscuring the original headlights. Even the Spirit of Ecstasy hood ornament has been reimagined, painted white with a contrasting orange Rolls-Royce logo.
The redesigned Spirit of Ecstasy emblem on the Rolls-Royce Dawn.
The boldness extends to the sides, where Venuum has added new front and rear fender flares, paired with oversized side skirts. These changes accentuate the car’s length and bulkiness.
In collaboration with Creative Bespoke from the USA, Venuum has fitted the car with custom wheels featuring a machined finish. This design evokes classic aerodynamic wheels but is sure to spark debate.
The Rolls-Royce Dawn’s custom wheels with a classic design.
Just when you think it couldn’t get more eccentric, Venuum redefines the rear end. The original Rolls-Royce Dawn tail has been entirely replaced with ultra-slim taillights, a continuous LED strip, a redesigned rear bumper with an aggressive diffuser, and custom exhaust tips. The entire body is finished in matte white, though it’s unclear if this is paint or a wrap.
The original rear design of the Rolls-Royce Dawn is no more.
Inside, the bold theme continues. The cabin is upholstered in a striking white and orange leather, seamlessly aligning with the exterior’s “louder is better” philosophy. It’s unclear if this color scheme is part of Venuum’s package or a factory option, but it certainly complements the overall aesthetic.
The Rolls-Royce Dawn’s interior features orange leather upholstery.
Venuum confirms that only 25 units of this customized Rolls-Royce Dawn will be produced. The tuning cost remains undisclosed.
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