Hyundai is thriving in North America, and in November, the automaker reported impressive sales results for the U.S. market. Despite a 2% drop in monthly deliveries, the company achieved its highest retail and total sales ever for the first 11 months of the year.
Alongside Kia America, the South Korean automaker holds the fourth position in the U.S., trailing behind Ford Motor Company, TMNA (Toyota Motor North America), and General Motors. They sold nearly 823,000 units, an 8% increase, easily surpassing Kia’s previous best of 777,000 units.
Is This the New 2027 Hyundai Santa Fe Design?
However, to maintain this positive momentum, they must keep customers satisfied—a feat they’ve achieved with strong enthusiasm for models like the Tucson, Santa Fe, Palisade, Sonata, and Elantra HEV, as well as the Elantra N, throughout the year. For the five-seater SUV, the Tucson received updates for the 2025 model year and is expected to get a fully redesigned generation, likely in 2028.
The all-new 2026 Hyundai Palisade, the second-generation flagship SUV, now boasts a more elegant exterior and a spacious interior, along with a new hybrid powertrain option and other enhancements.
As for the Hyundai Santa Fe, the fifth-generation MX5 debuted in 2023 for the 2024 model year, making it too early to discuss a mid-cycle refresh, which is more likely to occur in 2027.





Not everyone appreciates the bold, adventurous new design, however. A virtual automotive artist has envisioned a potential mid-cycle refresh for the Hyundai Santa Fe, featuring design changes and powertrain upgrades. Specifically, they’ve given the SUV a distinct personality compared to the pre-refresh version, which also drew inspiration from the new Palisade.
Upfront, the artist removed Hyundai’s ‘H’ emblem from the headlights, replacing it with a simple vertical LED strip, transforming the entire grille into an LED spectacle. While the rear isn’t shown, the creator teased the production process and various use cases, depicting the upgraded Santa Fe navigating city streets, off-road trails, and even nature expeditions.

Additionally, there are multiple color options and discussions about introducing an EREV powertrain.
This extended-range electric vehicle configuration, as Hyundai explains, is a simpler dual-motor setup rather than a triple-motor configuration, where one motor acts as both an integrated generator and a drive unit. The other motor is dedicated solely to propulsion.
Should Hyundai boldly pursue a different direction with a mid-cycle refresh for the Santa Fe SUV, or maintain the status quo for a typical lifecycle?











































